Upcoming Changes to National Workforce Dynamics: Recruiting in the freelance economy

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According to several recent national studies, contingent workers, consultants, and independent contractors will make up as much as 35% of the total U.S. workforce within a decade. Current economic conditions are catalyzing the trend, as well as a changing workforce that values work-life balance more than any other factor.

Description

This article was originally published by the Journal of Corporate Recruiting Leadership.

To cite, use:

Shaheen, Joseph (2011) . Upcoming Changes to National Workforce Dynamics: Recruiting in the freelance economy. Journal of Corporate Recruiting Leadership, Volume 6, Issue 9, pp. 3-5

Abstract

According to several recent national studies, contingent workers, consultants, and independent contractors will make up as much as 35% of the total U.S. workforce within a decade. Current economic conditions are catalyzing the trend, as well as a changing workforce that values work-life balance more than any other factor. Moreover, organizations are seeking to fill current vacancies through the use of free agents and freelancers due to short-term budgetary restraints and increasing competitive pressures. This dynamic creates visible challenges in attracting and retaining this diverse type of workforce to competitive organizations.

Freelancers and free agents are different from the traditional full-time workforce in many ways, which we will discuss. An analysis of recruiting practices that will be used in the attraction and recruitment of this new and growing workforce must be considered in order to develop and maintain a competitive advantage. Traditional methods of recruiting concentrate on offering long-term incentives to professionals who would join the organization. To be competitive in attracting the contract workforce, recruiting departments must offer a variety of additional benefits that are designed specifically for them. Currently, the recruiting process concentrates on offering prospective candidates better salaries, benefits, and opportunities for growth. This will likely change.

Keywords: recruiting, talent acquisition, freelance workers, contingent workers, independent contractors, economy

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